E kino ana ō kaihoko ki te tatari. I kitea i roto i tētahi rangahau tata nei E 75% o ngā kaihoko ka whakarērea te hoko mēnā he roa rawa te rārangi . Mā ngā kioska ratonga-whaiaro e whakatau taua raruraru, ā, kei te huri anō hoki i te āhua o te mahi a ngā pakihi puta noa i ngā ahumahi katoa. Engari ko te whiriwhiri i te mea tika? Koinei te wāhi ka uaua ai ngā mea.
Ka whakamāramahia e tēnei aratohu ngā mea katoa e hiahia ana koe ki te mōhio:
Ahakoa kei te whakapai ake koe i ngā pūnaha tawhito, kei te whakatū rānei i ngā kiosk mō te wā tuatahi, ka mōhio tonu koe ki ngā mea hei rapu. Kia tīmata tātou.
He taunga matihiko taunekeneke te kiosk ratonga-whaiaro e taea ai e ngā kiritaki te whakaoti i ā rātou mahi, me te kore he āwhina a ngā kaimahi. Whakaarohia ngā mata pa i McDonald's e tono ana koe i tētahi Big Mac. Ngā mīhini takiuru rānei i ngā taunga rererangi. He kiosk ratonga-whaiaro tēnā e mahi ana.
Ka whakakotahihia e ēnei mīhini ngā taputapu (mata pā, pūwhakahaere utu, pūreretā) me ngā pūmanawa (te atanga ka patohia e koe) hei waihanga i tētahi wheako maeneene, motuhake hoki mō te kaiwhakamahi.
He māmā ake te tukanga i tōna āhua. Anei te wehewehenga:
Ka puta katoa ēnei mea i roto i ngā hēkona.
E toru ngā mea e hiahiatia ana e ia kiosk kia mahi tahi:
Wāhanga | Ngā Mahi a ia |
Whakaaturanga Mata Pa | Te atanga kaiwhakamahi e taunekeneke ai ngā kiritaki |
Wāhanga Tukatuka | Ko te "roro" e whakahaere ana i te pūmanawa me te hono atu ki ngā pātengi raraunga |
Ngā taputapu tāpiri | Ngā kaipānui kāri, ngā pūreretā rīhiti, ngā matawai waeherepae, ngā kāmera |
Ko ētahi o ngā kioska he mea hanga noa iho, he mata me te kaipānui kāri anake. Ko ētahi he mea kei roto katoa : he taputapu tango moni, he matawai tuakiri, he mīhini tā wera, me ngā pūwhakaurunga utu NFC.
Tohutohu ngaio: I te wā e rapu ana i tētahi kiosk, rapua ngā kaihanga pēnei i a Hongzhou Smart. e tuku ana i ngā otinga tauwhiro, arā, kua whakauruhia ngā taputapu, ngā pūmanawa, me ngā taputapu tāpiri katoa, ā, kua rite hoki ki te whakatinana. Mā tēnei ka kore koe e whakakotahi i ngā wāhanga kāore e ōrite.
Kāore e rite te āhua o ngā kiosk katoa. E toru ngā momo kāhua e kitea ana e koe:
Ko tāu whiringa ka whakawhirinaki ki te wāhi e wātea ana, te haere o te tangata, me te whakamahinga motuhake.
Ehara ngā kioska ratonga-whaiaro i te mea he taunga hokohoko papai noa iho. He mīhini whai hua rātou ina whakamahia tika.
Te mākete kiosk ratonga-whaiaro o te ao i eke ki te $37.2 piriona i te tau 2025 , ā, he take tēnei e ringihia ana e ngā pakihi te moni ki tēnei hangarau. Ko te ROI te kōrero mōna ake.
Kāore he tangata e pai ki te tatari. Mā ngā kioska e whakatika.
Pūrongo mō ngā wharekai e whakatinana ana i ngā kiosk Ka heke te wā tukatuka ota ki te 40%, ā, ka heke te maha o ngā rārangi mahi ki te 25-40%. Ehara tēnei i te whakapainga iti noa iho. He panonitanga tēnei i roto i te rere o ngā kaihoko.
Ina tere ake te neke o ngā kiritaki, ka nui ake te iwi e mahi ana koe mā rātou. He nui ake te iwi e mahi ana koe mā rātou, he nui ake hoki te moni whiwhi ia hāora.
Koinei te wāhi e tīmata ai te whakamere. Kāore ngā kiosk e tukatuka noa i ngā ota. Ka hokohoko atu anō hoki .
I te whakaurunga o ngā kiosk, i ripoata a McDonald's i te pikinga o te uara ota toharite mā te 30%. He aha ai? Nā te mea he maha tonu ngā tāpiri me ngā whakapainga e puta mai ana i ngā tahua matihiko. Kāore he tono hokohoko whakamā. Kāore he kaimahi ngenge e wareware ana ki te whakahua i te kirimana whakakotahi.
He rerekē ngā tau i runga i te ahumahi, engari ko te rahinga tīkiti toharite i ngā kiosk he 8-15% teitei ake i ngā ota kaute tuku iho.
He tino kino te korenga o ngā kaimahi i tēnei wā. E ai ki te National Restaurant Association, e 45% o ngā kaiwhakahaere wharekai e hiahia ana ki ētahi atu kaimahi hei whakatutuki i te hiahia o ngā kiritaki.
Kāore ngā kiosk e whakakapi i tō tīma. Ka whakaroahia . Ka taea e ō kaimahi te arotahi ki te whakarite kai, te ratonga kiritaki, me ngā mahi e hiahia ana ki te pā o te tangata.
Tohutohu ngaio: Ngā kaihanga e pai ana ki He otinga kiosk tere-tūturu tā Hongzhou Smart me ngā pūmanawa whakauru, arā, kāore koe e hiahia ki tētahi tīma hangarau mōhiohio motuhake hei whakahaere i ngā whakatinanatanga. He penapena utu mahi anō tēnā.
Ka mate te makona o te kiritaki i te kore whakawhitiwhiti kōrero. Ina tukuna mai e te kiritaki tā rātou ake ota, kāore he wā "i kī atu ahau kāore he aniana".
Mā te tono matihiko ka tangohia te takawaenga me ngā hapa e pā mai ana. Ko te mutunga? He iti ake ngā utu, he iti ake ngā amuamu, he harikoa ake ngā kiritaki.
Kāore ngā kioska e karanga māuiui. Kāore e hiahiatia he wā okiokinga. Kei te mahi tonu tētahi kioska ratonga-whaiaro i te ao, i te pō, hei mahi ki ngā kiritaki ina kore e wātea ā rātou kaimahi.
He mea tino nui tēnei i roto i:
Kua horapa atu ngā kioska ratonga-whaiaro i tua atu i te kai tere. Koinei te wāhi e tino pāngia ana e rātou.
Koinei te pūtake mō te whakamahi i ngā kiosk.
Mai i a McDonald's ki ngā toa taco o te rohe, ka āwhina ngā kioska tono-ake i te whakaiti i te wā tatari, te whakapai ake i te tika o ngā ota, me te wātea i ngā kaimahi ki te arotahi ki te whakarite me te whakarato kai.
Ka whakahaerehia hoki e ngā kioska:
Ngā kioska tono-ā-koe a Hongzhou Smart he mea hanga mō ngā wharekai anake, he mata pa pakari, he pūreretā wera hoki kua whakauruhia hei whakahaere i ngā mahi nui.
Tata ki te 60% o ngā tāutanga kiosk hou katoa i te tau 2024, ko ngā kiosk utu-whaiaro te kaupapa.
Haunga te utu, ko ngā kioska hokohoko te mahi:
He māmā noa te whāinga: kia haere tonu ngā kiritaki me te kore e whakararu i te ratonga.
I te tau 2024, ko te uara o te mākete kioska ratonga-whaiaro mō ngā tūroro ko te USD 1.14 piriona, ā, e matapaetia ana ka eke ki USD 7.68 piriona me te pikinga ā-tau toharite o te tau mai i te 2025 ki te 2037, he 15.8% .
Ngā whakangawari o ngā kioska hōhipera:
Mā tēnei ka whakaitihia ngā arai whakahaere, ā, ka taea e ngā kaimahi hauora te arotahi ki te tiaki tūroro. Kei a Hongzhou Smart ngā kiosks hauora kua hangaia me ngā mata tūmataiti me te whakahaere raraunga haumaru hei whakatutuki i ngā whakaritenga ture.
Kāore e taea e ngā manuhiri te toro atu ki te tēpu o mua, kei reira ngā kiosī takiuru/takiuru-ake, he maha ngā wā ka taea te tuku kī rūma.
Ngā kākahu o ngā kioska hōtēra:
He mea nui tēnei mō ngā whare he iti noa te ratonga o te tēpu o mua. Ngā kiosk takiuru hōtēra a Hongzhou Smart whakauru atu ki ngā pūnaha whakahaere rawa (PMS) mō ngā whakaritenga rūma i te wā tūturu.
Ko ngā ATM ngā kioska ratonga-whaiaro tuatahi. I ēnei rā, he nui ake ngā mahi a ngā kioska peeke.
Ka tautokohia e ngā kiosk pūtea hou:
He kaihanga a Hongzhou Smart i ngā mīhini ATM/CDM, ngā ATM moni pūkoro, me ngā kioska whakawhiti moni e whakamahia ana i roto i ngā peeke puta noa i te 90+ whenua.
Ka whakamahia e ngā kaiwhakarato waea ngā kioska mō:
He mea tino rongonui tēnei i ngā taunga rererangi me ngā pokapū kawe waka e hiahia ana ngā tūruhi ki te hononga tere. Kua whakatinanahia ngā kiosk waea SIM a Hongzhou Smart puta noa i te ao mō ngā kaiwhakarato e hiahia ana ki te tuku ratonga 24/7, me te kore e hiahiatia he kaimahi i ngā toa hokohoko.
Mā ngā kioska ratonga-whaiaro a te kāwanatanga ka tere ake ngā ratonga tūmatanui. Mā ēnei ka taea e ngā tāngata whenua te whakahou i ngā rēhitatanga waka, te utu pire, me te tā tuhinga tonu, me te kore e tatari i te rārangi.
Ko ētahi atu tono a te kāwanatanga ko:
Ahumahi | Ngā Whakamahinga Matua o te Kiosk |
Ngā Wharekai | Te tono-ā-koe, te utu, te whakaurunga pono |
Hokohoko | Takiuru-ā-koe, tirotiro utu, rapu hua |
Hauora | Te takiuru o te tūroro, te kimi huarahi, te kohi rongoā |
Ngā Hōtera | Takiuru/taki waho, tohatoha kī, ratonga concierge |
Peeke | ATM, ratonga pūkete, peeke ataata |
Waea | Te tohatoha i te SIM, te tāpiri moni, te utu pire |
Kāwanatanga | Ngā ratonga tuhinga, ngā utu, te kimi huarahi |
Ehara ngā kioska ratonga-whaiaro i te mea hou. Koinei te tūāpapa hou mō ngā tumanakohanga a ngā kiritaki. Ahakoa kei te whakahaere koe i tētahi wharekai, i tētahi hōtēra, i tētahi hōhipera, i tētahi toa hokohoko rānei, he mārama te pāngarau: he tere ake te ratonga, he teitei ake ngā uara ota, ā, he iti ake te whakawhirinaki ki ngā kaimahi.
Anei ngā kōrero matua:
Mena kei te arotake koe i ngā otinga kiosk, Neke atu i te 20 tau o te wheako hangahanga a Hongzhou Smart me te neke atu i te 450,000 ngā waeine kua whakatinanahia puta noa i te 90+ whenua.
Ā mātou otinga ODM me OEM kua oti te whakarite e kapi ana i ngā mea katoa mai i ngā kioska tono-ā-koe ki ngā taunga takiuru hōtēra, e tautokona ana e ngā tiwhikete ISO me te whakawhanaketanga pūmanawa ā-roto. Kotahi te hoa mahi, kotahi te otinga, kāore he āwangawanga.