MaKiosks Ekuzvishandira Kana Zvichienzaniswa nePOS Yechinyakare: Ndeipi Iri Nani Kuresitorendi Yako?

Makambani akaita seMcDonald's akataura kuti vatengi vane huwandu hwakakura hwekutenga muzvitoro zvekuzvishandira kupfuura vari pamberi pekaunda. Sezvo pasina kutya kutongwa, vatengi vanogona kuraira zvinhu zvavo zvine mhosva, izvo zvinoguma nechinhu chinoshamisa. Kuwedzera kwe30%   mutengo wekutenga zvinhu. Kuwedzera kwekutengesa uye kuwedzera kutengesa zvinhu zvakakosha kuti zvinhu zvirarame sezvo maresitorendi ari kutarisana nedambudziko rekuwedzera kwemihoro, rendi, uye kushomeka kwevashandi. Nekushandisa POS yechinyakare, maresitorendi anofanirwa kubhadhara vashandi 15$+ paawa zvisinei nekuti maodha mangani anouya. Makiosk ekuzvishandira anogona kugamuchira odha imwe chete kana maodha zana muawa imwe chete uye achiri kudhura mutengo wakafanana weawa imwe neimwe muchimiro chemagetsi uye ROI.

Aya ndiwo mamwe emabhenefiti akawanda ane makiosk ekuzvishandira pane maPOS echinyakare. Chinyorwa chino chakagadzirirwa kudzidzisa vaverengi nezvemaPOS echinyakare uye makiosk ekuzvishandira. Tsanangura kuti makiosk ekuzvishandira anogona sei kuvandudza mari yemaresitorendi zvichienzaniswa nePOS yechinyakare.

Chii chinonzi POS Yechinyakare?

Sisitimu yeTraditional Point of Sale (POS) inozivikanwawo sesisitimu yekare. Inoda kutaurirana kwevanhu kunobatanidza kicheni nemutengi kuti basa ripere. Mugadziriro iyi, mushandi ane basa rekugadzirisa maitiro akaomarara emaodha, kutengesa zvinhu zvakawanda, uye kubhadhara.

Kunyange zvazvo chizvarwa chevechidiki chichida kumhanya kwemakiosk ekuzvishandira, kuchine 10% yevatengi muUS vasati vachinja kuenda ku90% yehuwandu hwekubhadhara pasina kubata. Nyika yekuchinja inoda mhinduro inogutsa vanhu vese, yatichakurukura gare gare.

Chii chinonzi Kiosk Yekuzvishandira?

Zviratidziro zvinoyevedza zvine menyu ine mavara, mifananidzo inonaka, kubhadhara nekukurumidza pasina kubata, uye mitsara midiki ndizvo zvinonyanya kukosha mukiosk yekuzvishandira. Idzi inharembozha dzinotarisana nevatengi dzekuita maodha ega uye maitiro ekubhadhara. Kusiyana nePOS yechinyakare, inoita kuti maodha ave nyore uye inoisa simba rekutengeserana zvakananga mumaoko emutengi.

Software ine hungwaru

Makiosk ekuzvishandira anoshanda paWindows kana Android operating systems. Pamwe chete nekukwezva vanhu vechidiki, zvishandiso izvi zvinopa zvakanakira zvakaita sekutarisira zvinhu, kutengesa zvakanyanya, rutsigiro rwemitauro yakawanda, uye ruzivo rwakakosha kune varidzi vemaresitorendi. Software yekiosk inogona kupa zviziviso zvekuneta kwezvinhu zvekicheni uye kutevera kutaurirana kudiki kuti ione kuti mutengi akazeza papi mumenyu. Inogona kuona kuti ndeapi mifananidzo yakakonzera kutengesa kwakawanda. Mumasystem ePOS echinyakare, ruzivo urwu rwaive rusingabviri kuunganidza nekuvimbika.

Hardware inogara kwenguva refu

Midziyo iyi inonyanya kutsamira pachiratidziro. Kazhinji, madhiraivha e21.5 kusvika 32-inch high-definition anoshandiswa netekinoroji yekubata ine 10-point capacitive. Izvi zvakakosha pakugadzira mifananidzo ine resolution yepamusoro inomutsa chishuwo. Anouya ari ega, akasungirirwa pamadziro, kana kuti pakombiyuta, ayo maresitorendi anogona kushandisa zvichienderana nebasa rawo. Anouya aine zvikamu zvakaita semaprinta ekupisa e58mm kana 80mm, maQR/barcode scanners, uye masipika epamusoro-soro ekutungamira ruzha.

Sei Kiosk Ichiwedzera Kutengesa?

Ruzivo rweindasitiri runoratidza kuti kiosk yekuzvishandira haimbokanganwi kuwedzera kutengesa uye inobudirira 100% yenguva. Kuchinja kubva pakiosk yekushandira vanhu kuenda kukiosk yekuzvishandira shanduko huru mupfungwa dzekutengesa. Kubviswa kwekuzvidya mwoyo nekusawirirana kwevanhu kubva mukudyidzana kwehurongwa kunoita kuti macanvas aya aonekwe abudirire kupfuura masisitimu ePOS echinyakare. Sezvambotaurwa, vatengi vanowanzo pedza kusvika ku30% yakawanda pamasikirini, izvo zvinoreva kuwedzera kwekutengesa.

Kugadzira Menyu Seinjini Yekuwana Mari

Chiratidziro chine hunhu hwepamusoro-soro che 32-inch chinoita kuti munhu ade zvinhu zvinobudirira, kwete kungoverenga zvinhu zvisina kurongwa uye menyu isingachinji. Kushambadzira zvinhu zvinotenderera uye kuisa zvinhu zvakakurumbira mukati memaonero emutengi zvinogona kutungamira pakutenga zvinhu zvisina kurongwa zvakanyanya.

Ongororo yeMalaysian QSR yaisanganisira vanhu 263 vakapindura yakawana kuti dhizaini yemenyu ndiyo chiratidzo chakasimba chekugutsikana kwevatengi. Kuratidzwa kwakarongeka zvakanaka, kuri nyore kushandisa, uye kune mavara hakungotaridziki zviri nani chete; kunoshandura kutengeswa.

Kubudirira uye Kubudirira

Vatengi vanodzivisa maresitorendi ane mitsetse mikuru uye sevhisi inononoka. 49.4% yevanoshandisa kiosk vanosarudza maresitorendi aya nekuda kwekumhanya. Nekushandisa kwavo, maresitorendi anogona kugamuchira vatengi vakawanda munguva pfupi, zvinoreva kuti vanogona kutarisa pakushandira vashandi vekicheni nekuwedzera zvigadzirwa pane kuisa mari mukuisa maPOS counters echinyakare.

Kuenzanisa Mari

Kunyange hazvo mutengo wekutanga ungashamisa vamwe varidzi vemaresitorendi, zvakakosha kuziva kuti mabhenefiti enguva refu anotsigira otomatiki. Tichifunga nezvekushomeka kwevashandi uye kudzikira kwemari inowanikwa, funga nezvemakiosk ekuzvishandira semari inokosha. Atova nzvimbo yekudyira inofarirwa neGen Z neMillennials, avo vari vatengi vakuru pamusika. Uyezve, kudiwa kwemakiosk mune ramangwana kuri kuramba kuchiwedzera.

Mari Yekuchengetedza Vashandi uye ROI

Kuchengetedza mari kunoshanda nemakiosk ekuzvishandira kunoderedza mari inobhadharwa pamwedzi. Kudiwa kwevashandi vepamberi peimba (FOH), sekushandiswa kwePOS yechinyakare, kunoderera. Muresitorendi ine vanhu vanofamba zvishoma, mari iyi inogona kuderedza mitengo yekugadzirisa mukati memwedzi gumi nemiviri kusvika gumi nemisere. Nguva inoderera sezvo huwandu hwevatengi hunowedzera pamwe chete nekutengesa zvinhu zvakawanda.

Kushanda zvakanaka kwekubhadhara

Kunyange zvazvo maresitorendi mazhinji angasafunga kuti mari yacho inodhura, kushandisa mari muPOS yechinyakare kunodhura. 4.7 kusvika 15.3% yemari   kukosha kwekuverenga, kugadzirisa, uye kutakura mari. Nekupa nzira dzakasiyana-siyana dzekubhadhara pasina mari dzakadai seQR codes uye digital wallets dzakadai seApple Pay, Google Pay, uye Samsung Pay, mari idzi hadzina kudziviswa.

Kugadzirisa

Kana dziri nzvimbo dzekuzvishandira dzega, mari yekugadzirisa zvinhu zvinofungidzirwa. Kune mari yekugadzirisa software, inogona kuva $50 kusvika $200 pamwedzi, zvichienderana nekambani yesoftware. Izvi zvichaita kuti menyu yako igadziriswe uye kuti kutengesa zvinhu zvakawanda kurambe kwakasimba. MuPOS yechinyakare, vashandi vakawanda vanochinjana mabasa pamwe nekushomeka kwevashandi kunogona kudhura zviuru zvemadhora. Uyezve, mari yekubudirira uye yekutarisira zvinhu inotakurwawo neresitorendi.

Kubatana Kwevanhu

Maresitorendi haasi kungoshandisa nzira dzekutengeserana chete. Idzi inzvimbo dzinoita kuti vanhu vabatane. Vamwe vatengi vanogara vachidzoka kuzowana mukana wekutaura neseva yavo yavanofarira. Kunyange zvazvo makiosk ekuzvishandira emangwana anogona kunge aine kutaurirana kwakavakirwa paAI kuti vawane ruzivo rwakagadzirwa, ushamwari hwevanhu kune zvikumbiro zvisiri pamenyu zvakaita setsananguro dzezvekudya uye kukumbira ruregerero nekuda kwekunonoka kwekicheni nemoyo wese hazviwanikwe padhijitari.

Chokwadi Chebasa Idzva

Data kubva kumusika weKorea rinoratidza kuti makiosk anoderedza kudiwa kwerubatsiro rwenguva pfupi rusina hunyanzvi. Zvisinei, anowanzoita kuti vashandi vane hunyanzvi, vanoshanda nguva yakazara varambe vachiwana mihoro yakakwira. Vashandi vava kutarisa pakuwedzera ruzivo rwevatengi pane kugadzirisa zvinhu zvinovatadzisa kutarisa pakuva nezvibereko zvakawanda uye kuona kuti mhando yemabasa inodzorwa.

MaKioski uye Kudyidzana Kwevanhu

Kujairana nekuchinja kuri kuita maresitorendi pasi rose. Kushandisa makiosk ane nyanzvi dzekugamuchira vaenzi ndiyo mhinduro yakanaka yekutarisa vanhu vachiri kuda vanhu mumaresitorendi avo. Kunyange zvazvo muchina wacho uchitora odha huru, uchichengeta tafura, uye uchiunganidza ruzivo rwakakosha, nyanzvi dzekugamuchira vaenzi dzinogona kuwedzera ruzivo rwevanhu rwunodiwa nevamwe vatengi. Uyezve, kushandiswa kwePOS yakasanganiswa inosanganisa masisitimu ese maviri kunogonawo kushandiswa.

Ndeipi Yaunofanira Kusarudza?

Pane zvikonzero zvinogutsa zvekuti nei munhu achifanira kusarudza kiosk yekuzvishandira pane yePOS yechinyakare. Kujairana kwevatengi vemazuva ano neinterfaces dzedhijitari kuri kuita kuti Gen Z neMillennials vade kutengeserana nekukurumidza pane kutaurirana nevanhu. Kune maresitorendi, makiosk aya anopa mabhenefiti anotevera:

• Mari Yakachengetedzwa Pakubhadhara Pasina Kubhadhara
• Mhedzisiro Inotengesa Zvikuru 100%
• Ruzivo Rweruzivo Rwenguva Yechokwadi
• Chinangwa che90% yevanhu vemuUS
• Basa Rinokurumidza
• Kutamiswa Kwevashandi Nekuchengetedza Mari
• Nzvimbo dzeKubata Dzisina Kubatwa Zvakachena
• Zvikanganiso zveKuderedzwa kweOdha
• Kuburitswa Kwakagadziriswa

Mhedziso

Kusarudza makiosk ekuzvishandira pane maPOS echinyakare kunogona kuva danho guru kune mamwe maresitorendi. Zvisinei, data iri rinokurudzira, uye mamwe emaketani makuru ezvekudya atotanga kugadzirisa makiosk ekuzvishandira mumabasa avo. Tekinoroji iyi inobatana nevechidiki, uye kuiswa kwayo kwePOS yakasanganiswa kunoita kuti zvinodiwa pamusika zvekubatana kwevanhu zvichiri kuzadzikiswa.

Pakupedzisira, makiosk ekuzvishandira anochinja vashandi vemaresitorendi kubva pakuva vanyori vekuisa data kuita nyanzvi dzekugamuchira vaenzi. Mubhizinesi rine makwikwi, kushandisa makiosk kuchaita kuti utevedzere zvinodiwa zvemazuva ano, asi uchitungamira mumakwikwi.

Semugadziri wezvishandiso zvemakiosk anotungamira, Hongzhou Smart ine ruzivo rwemakore anopfuura makumi maviri ichipa mhinduro dzemhando yepamusoro uye dzinogadziriswa dzekushandisa otomatiki mumaresitorendi. Iine hunyanzvi mumabasa eOEM neODM, kambani iyi inopa hardware nesoftware. Inosanganisira makiosk anozviraira ega ane POS integration isina musono, multilingual interfaces, uye rutsigiro rwekubhadhara pasina mari. Hongzhou Smart yakagadzira mayuniti anopfuura mamiriyoni 4.5 pasi rose, zvichiwedzera mashandiro emaresitorendi uye kugutsikana kwevatengi. Shanyira Hongzhou Smart kuti uongorore kuti makiosk avo angashandura sei bhizinesi rako.